DUST

ROLE: HEAD OF PROGRAMMING, HEAD OF OPERATIONS

Channel Brand Trailer: I produced the trailer as well as managed all strategy, operations, and distribution for the studio.

YEARS ACTIVE: 2018-2021

WHAT IS IT?: DUST is the leading destination and studio for premium science fiction entertainment and experiences. DUST reaches passionate sci-fi fans across all social channels, a flagship podcast and a linear free-to-view OTT channel, exploring the future of humanity through the lens of science and technology. The studio is home to over 500 filmmakers from over 50 countries. The studio has produced multiple films, TV series, podcasts, and digital platforms.

WHAT DID I DO?

I joined the studio to help them expand their brand outside of social media. I helped in building a dedicated AVOD app and streaming platform for the studio launched in 2018. Along with launching the company’s first OTT app, I expanded their programming and distribution to FAST tv network onto 20+ streaming platforms such as ROKU, Apple, and Samsung TV Plus.

This opened up millions of more fans to the brand through app downloads, connected TV viewing and newsletter efforts. This allowed DUST Studios to expanded its film, tv and podcast development due to increased revenue channels resulting from the new platforms.

Additionally, I took an active role in the creative development, content partnerships, and marketing campaigns to accelerate growth. This resulted in the licensing of iconic sci-fi titles and IP but also the release of new series such as Paul Feig's Outer Space and the DUST Collection which is available on Amazon FreeVee, The ROKU Channel, and Apple TV.

As Head of Programming I also continued the studio's expansion into releasing feature films such as Pedro Pascal's "Prospect" and Connie Britton's "Sea Fever". I also was instrumental in expanding the studio's distribution slate to include documentaries such as Werner Herzog's "Last Exit: Space" and the Awaken.

Finally, I also worked with DUST to create an ambient film series, that utilizes 'slow tv' style filmmaking mixed with the leading cognitive science around color and sound meditation. The unique result was the DUST FLOW film series which was premiered as apart of YouTube's 2020 Pandemic Mental Health campaign. I was able to direct, produce and score the first film in the series.